Panash Excellence Is A Platform That Aims To Disseminate Practical Knowledge Along With Theoretical Information That Will Not Only Help Our Participants To Understand The Market Dynamics Better But It Will Also Assist Them In Exploring Solutions To Real Time Practical Problems Face During Jobs. Panash Excellence Takes Pride In Services We Provide To The Youth Community Who Wants To Grow Themselves Fast By Learning Experiences. This Is An Ideal Platform Where Participants Have The Chance To Gain Deep Insights Of Their Industry Via Experienced Individuals. Our Mentors Coming From Different Backgrounds And Industries Have Faced Challenges Of The Market, Economy, Industry And Communities That They Would Share With Our Participants Making Our Programs Quite Experience Oriented Rather That Just Theory Based.

We Offer You A More Realistic Marketing Techniques After Attending This Course The Participant Will Understand How To Develop An Integrated And Effective Digital Marketing Plan Which Incorporates The Introduction To Digital Marketing Within The Context You Will Gain A Fundamental Understanding Of The Core Of Digital Marketing With More Practicality Our Module Will Provide You An Understanding Of What Is Involved In Creating And Implementing On Effective Digital Marketing Campaigns


In This 21st Century Of Massive Information Revolution The Need For  A Responsible Media Platform Becomes A Mandatory Step Towards Achieving A Larger Audience. With Great Power Comes Greater Responsibility The Media Channels Today Hold A Massive Chunk Of Human Resource Hence Bigger The Responsibility. This Media Frenzy Requires Organizations To Hire Personnels Who Are Inclined More Towards The Changing Market Trends And Gimmicks.

People Often Mistake Journalism As A Field Relating Only To The Concepts Of Writing Or Seeing Yourself On The Big screen But In Reality Journalism Is Much More Than That. Journalism Is The Essence Of Freedom Of Speech, Freedom Of Expression. Journalism Is More About Expressing Your Thoughts And Opinions On A Wide Variety Of Topics. Today Journalism Has Emerged Into A Rather Prominent Career Choice Among The Youth. So To Fill The Void In The Market And To Celebrate The Zest Of Youth Panash Has Recently Started A Joint Venture With Speak Smart Pakistan. The Following Amalgamation Is A  Turning Step In The History Of Journalism To Provide An Institute For The Young Masses Who Are Eager To Bring A Change In The Pakistani Media World. The Step Taken By Mr. Waleed Ahmed Saleem CEO Panash Pakistan And Mr. Raheel Akhtar CEO Speak Smart Pakistan Will Surely Bring New Insights For The Young Guns Who Are Aspiring To Be The Future News Castors And News Anchors.

Panash News Live 24 Focuses More On The Concepts Of News Anchoring And News Casting. This Will Provide Opportunities To The Students To Gain New And Improved Insights In The Field Of Journalsim  As To How Better And How Efficiently A Student Can Express Their Views About The Changing And Shifting Paradigms Of The Domestic And International World. The Training Programs Will Be Comprised Of 4 Classes Which Will Be Conducted On Both Online And Offline Channels. The Whole Point Of This Startup Is To Provide Feaseable And Easy Access To All Those Personnels Who Are Passionate And Enthusiastic About The World Of Media And Journalism. 

Why Excellence

Offline & Online


Real Time

Information Processing Skills




Presence Of Mind

Speaker Sessions By

Professional Gurus





Learn The Concepts Of Journalism And News Anchoring With Media Perosnnels And Experienced Professionals. Equip Yourself With The Real World Knowledge And Real World Happenings In A Chaos Free Environment. Each Offline Class Will Be Carefully Structured An Dplanned In Accordance With The Candidates Mind And Present Skill Set.

Every Single Session Will Be Designed In A Two Way Communictaion And Learning Environment, Keeping In Mind The The Capabilities And Expertise Of The Trainee. The Candidate Will Be Taught With The On Hand Training Knowledge And Real Time Training Sessions. Hence Praparing The Trainee For The Gimmicks And The Corporate World.



Wiziq Is Equipped With A High-Definition Virtual Classroom, A Cloud-Based Course Builder With Unlimited Course Creation And Content Upload Capacity, And The World’s First White-Labeled (Custom-Branding Enabled) Mobile Learning Application For Learners.

With The Help Of This App The Candidates Can Benefit With The Best Training Sessions Under The Guidance Of Experienced And Professional Gurus. Students Can Easily Express Their Views And Queries In The Live Training Classes. Stay Motivated And Educate Yourself Whereever The Needs Arises. Be The Person You Aspire To Be On The Go.


Panash uses the best technology and IT software for

the ease of students. So we use Zoom software for classes.

Following is the procedure to use Zoom.

1. On your registered email address use will receive a link

2. Just click on the link and you will directed toward class. 

3. There is no need to create any account to attend the class

4. You can also use Zoom app which is downloadable from Play store. 

5. Click here to download.

6. Please use headphones with mic to attend the class and also have a stable internet. Class will be available offline in MP4 version after class.

Key Learnings From

Panash has pioneered the training and development with key courses focused at making the marketing more creative and that is why students love to join in. Each course is designed in a manner that is more practical in nature and targeted at creating key skills. We keep on adding course to make all courses different and more practical and its the need of the hour. To highlight excellence in life we are bring our trademark course "Excellence" Led by Mr. Waleed Ahmad Saleem and Mr. Amer Ishaq SIharwardi.

There are many benefits of Excellence course.

1.This course is short in nature of three classes only. Its priced at 10000 PKR only. 2 classes will be led by Mr. Amer Ishaq Soharwardi and rest by Mr. Waleed Ahmad Saleem.


2. This will focus on the motivation of life and how one can improve his/her decision making.

3. This course is more toward the management side of life that how we can handle stress and target key aspects of problems in a positive manner. 

4. This course will also answer key questions related to  job or business, money or respect, takawal and happiness etc

5. This course is offered for the first time to guide students in career opportunities. 

6. This course is for lifetime help of students. This means they will have to pay just once and they can have a session with lead trainer Mr. Waleed Ahmad Saleem any time. Appointment need to be taken for one to one sessions.


Excellence Course


1 Month

8 Classes

Free Sessions For Life*


2 Hours Class


Top Journalists And News Anchors From Media Industry

Course Outline

Time Management

Career Selection


Life And Time

Money And Work

Smart or Hard Work

Motivation Factors

Happy Life


Job or Business

Work-life Balance


Key Trainers

 Mr. Amer Soharwardi 

Senior News Controller - ARY News

 Mr. Waleed Ahmad Saleem

CEO & Co Founder - Panash Group




A Story Is Just A Story Unless The Story Has A Lifetime Experience Attached To It. Amer Ishaq Soharwardi's Story Is An Experience In It Self. With Experience Over 30 years In Media Industry - There Is No Domain That Sir Hasn't Touched, No Journey That Sir Hasn't Been On, No Story That Sir Has Hasn't Told - Thats Why Panash Excellence Feels So Proud To Have Sir On Board With Us.

He Is Currently Working In ARY NEWS As Senior Controller News. He Is Responsible For Contents And Conducts Bulletins. Before Joining ARY News, He Was Senior News Controller At News One Channel.  His Portfolio Includes Channels Like Aaj News, Samaa News, Internews Europe, United News Etc. A Total Experience Of 30+ Years Make Him A Complete World Of Knowledge In Itself. His Training Techniques Are State Of The Art That’s Why We Call Hi Mas The Pioneer Of Media Training's. 


He Is The Author Of The Book “Kehta Hun Such” Is A Huge Success Because It Depicts The Realities Of Society In Such A Manner That One Could Not Stop The Wheel Of His Imaginations.

We Welcome Sir Amer Ishaq Soharwardi At Panash Excellence Because A Personality Like Him Is The Backbone Of Our Course



Mr. Waleed Ahmad Saleem Is The Co-Founder And CEO Of Panash Group. He Is An Entrepreneur By Choice Because It Was His Will To Do Something Better With The Knowledge He Had. With A Master’s Degree From IBA Karachi He Could Have Worked In Any Multinational Organization With Sheer Effort But He Opted To Do His Own Thing And Laid The Foundation Of His First Fashion Brand Co-Founded With Two Partners Named As Panash, A True Style Brand. Panash Was Initially A Fashion Brand But Within Few Months It Went On To Become An Ecommerce Brand. This Was All His Sheer Efforts And Sound Companionship As The Core Team Went On To Lay The Foundation Of Panash Group. Today Alhamdulilah Panash Group Has 8 Domains (Panash Pakistan, Panash International, Panash Excellence, Panash Design, Panash Boutique, Panash Tech, Panash Live And Desi Graphics) And Each Focused At A Key Market Need. From Tech To Fashion To Boutique To Media To Marketing To Training And Development. Panash, Today Is A Brand That Hosts It All. Panash Is Now Operating In 6 Countries (USA, UK, Saudi Arabia, Qatar, United Arab Emirates, Bangladesh). With Experience Of 10 Years In The Field Of Marketing, Social Media And Venture Branding Along With Sound Planning, Mr. Waleed Focused His Efforts At One Goal, Get Updated With Current Trends And Train Well To Bring A Solution In The Market And That Is So Why Panash Excellence Today Has Become A Leading Brand In Training Industry. With Courses Ranging From Media To Tv To Marketing To Excellence, Panash Excellence Has It All.

Mr. Waleed Ahmad Saleem Has Worked Tirelessly To Bring Changes In The Market With Focused On Key Issues And Provided The Solution. With Time And Training's From Different Institutions, He Has Developed Knowledge Of Key Areas Of Digital Marketing, Social Media Marketing, Brand Building, Resource Capitalization, Media Anchoring And Journalism, Website Conceptualization And Development, Movie Making, Design And Development Etc. List Goes On And On Because He Always Quotes That “It’s Better To Learn And Fail Then To Fail And Plan”. From Past Two Years He Is Actively Involved In Digital Marketing And Media Industry And Brought Highlight Course To Market Which Has High Occupancy Level Because Students Find Them Relevant To The Market Need. If We Quote Just HDM Of Excellence Then This Course Has 80% Success Rate Because The Students Getting Trained Here Are Having Practical Skillet And Relevant Knowledge. In Just Last 6 Months, He And His Team Trained 100 Market Professionals, Some Went On To Work For Different Organization And Are Performing Better While Rest Joined Panash And Are Now At Executive Managerial Position. This Shows The Practicality Of Training Level Of Panash Excellence.

Learning Has Been The Key Differentiation Market For Mr. Waleed As He Worked In The Industry At Executive Levels As Start And Then Moved To Leadership Positions So To Have A Keen Eye What The Businesses Processes Are And How One Can Make Them Better. With Market Experience Of 10+ Years And Degrees From Bahria Karachi And IBA Karachi Along With Training And Certifications From Different Nationwide Institutions In Digital Marketing, Business Processes, Brand And Strategic Management Etc Collectively Created What Mr. Waleed Ahmad Saleem Today Is. Experience Learnings Of Mr. Waleed Are Broad Enough To Justify The Position He Is At Today As Creating A Brand To Sand To Build Takes Work Craftmanship, Focused Attitude, Design Thinking, Model Imagination, And Team Management And Today He Quotes It Proudly, If One Strives Hard Toward Excellence Thy Lord Will Show Him A Better Path. Mr. Waleed Believes In Team And So Panash Has Collaborative With Ten Different Institutions National And International To Form An Alliance Just To Bring Experience Based Solution To The Market. Speak Smart Pakistan, Web X Pakistan, Journalism Core, And Sync Analysis Are Just Few To Quotes Here.  

Fees Schedule

8 Classes

2 hours Each Duration

Live Interactions With Professionals

10000 PKR

500 PKR Registration Fees





8 Classes

2 hours Each Duration

Live Session With Professionals

10000 PKR

500 PKR Registration Fees


Classes Schedule

Online Classes

Taken Live On Wiziqt Platform

Recorded & Live Sessions

Pre-Confirmed Dates of Session

Just As Practical As A Offline Session

Offline Classes

Taken Live At Panash Head Office

Recorded And Live Sessions

Pre-Confirmed Dates Of Session

Data Availability Online As Well

Week 1 & 2

  • Introduction

  • What Is Your Motivation

  • Why Are You Here?

  • Key Factors Affecting Behavior

  • Ethics And Business


Lead Trainer

Amer Soharwardi

Week 3 & 4

  • Career Selection

  • What Are Majors And Minors of Business

  • Job Or Business

  • Selection Of Behavior

  • Key Factors Leading To A Happy Life


Lead Trainer

Amer Soharwardi

Week 5 & 6

  • Vision Of Life

  • How To Plan Time

  • Differentiation Of Vector From Scale

  • A History of Random Selection

  • Jobs And Business VS Money


Lead Trainer

Waleed Ahmad Saleem

No upcoming events at the moment


Panash Excellence

Duration: One Month

Classes: 8

Market Visits For Live Training

(Students Will Be Informed One Day In Advance For Market Visits)

- Eligibility -

Minimum Age: 18

Education: Intermediate

Must Be Beginner Level In English

And Urdu

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Orientation Class Is Free

Registration Fees Is 500 PKR

Registration Fees Is To Reserve Your Slot

Online Fees Is 10000 PKR

Offline Fees Is 10000 PKR

Training Costs Are Included In Course